Item Infomation
| Title: | Developing New Products and Services |
| Authors: | G. Lawrence, Sanders |
| Issue Date: | 2012 |
| Publisher: | Saylor Foundation |
| Abstract: | A central theme of Developing New Products and Services is that there is, or should be, a constant struggle going on in every organization, business, and system between delivering feature-rich versions of products and services using extravagant engineering and delivering low-cost versions of products and services using frugal engineering. Students will come away with this notion and how to manifest it as a contributing employee at any company. |
| Description: | CC BY-NC-SA |
| URI: | https://dlib.phenikaa-uni.edu.vn/handle/PNK/6831 |
| ISBN: | 9781453343609 |
| Appears in Collections | OER - Kinh tế và Quản lý |
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